The Story Behind Simplifyd
Sean Miller, Co-founder
What inspired Simplifyd?
The admin part of running a business always demands the most attention and at the worse times.
When I was a Freelancer I never got my invoices in on time, which meant I never got paid on time – you can see where I’m going with this… Late rent, missed bills and lost opportunities to bill the people I was working with. Despite the fact I was earning good money, I wasn’t being paid what I was worth and I wasn’t managing my life / business well enough.
When setting up our Creative Agency I decided to centralise everything and went about sourcing products to help us. Soon I had out goings of $400 – $500 a month, spread across a range of different services; Basecamp, Freshbooks, Wunderlist, Evernote etc.
Crazy, when you look at the accounts at the end of the month.
I decided the opportunity was too great to be missed and set about developing a simple yet a smart solution that centralised all of the actions we were needed on a day to day basis. I wanted it all in one easy to use platform for a single cost. You will always need other products, but with the business frame work taken care of, I could pick and choose the niche products I wanted to plug into. E.g Xero.
How did you get started?
First thing we did was build a landing page using WordPress to gather emails addresses. Then we built a simple contact management app with Ruby on Rails which we kept adding functions to. We had a small pool of six people who agreed to test very early versions.